Your small business has many needs. Central to it all are the products or services you sell/buy. Everything else revolves around that. Financing for your business is crucial, otherwise you cannot get your business off the ground.
You will need employees to help you run the business. There are so many logistical and operational factors that come with starting your own business; if you have been in business for a while, hopefully you have worked many of these things out.
Some of the most important things that you need however, is the technology that you use. While Millennials are extremely apt at using technology, Gen X and Baby Boomers may struggle to take full advantage of the tech available on the market. Small business owners of any generation will need to take advantage of technology if they hope to see their small business succeed.
You Need a Website
Obviously! This is crucial to any business operating in the digital age. You need a central point for clients to research your business, view the products or services you provide, and read any reviews left by previous clients about their experiences dealing with your company.
So, you need a website. But not just any website. You need one that will stand out among the rest. There are hundreds of website templates you can use to set your business up with its own site, but they are all the same.
If your business looks just like any other website clients come across in their online searches, then they really won’t see any benefit in working with your company, even if you have great products or provide exemplary service.
You need a website that is unique. One you can be proud of, and one that will entice clients to do business with your company.
You Need to be in the Cloud
The Cloud is the place to be. For a small monthly fee, you can gain access to terabytes of storage space. Enough for any small business to operate. This will keep you from having to pay for costly systems with this much storage space.
If you run out of storage on your current system, what are you going to do? You are going to pay thousands of dollars and dozens of man hours to upgrade the system with enough memory space to keep your business going. With cloud based data storage, you simply pay a small amount extra to make use of the near infinite space available.
Working in the Cloud is also the way to go for office work or project designs. There are many websites and apps that store your work in the Cloud and allow you to collaborate with others in real time to complete the project.
Not only does this mean your work can be accessed remotely from any computer or smartphone, but it can also save you money. Apps that work in the Cloud perform the same functions as many program suites that you normally have to pay extra for. Forego the added expense and use what is available in the Cloud for free.
You Need a Virtual Assistant
Your small business requires you to do many things and take on many different tasks to keep it going. Even with a productive staff you may be wearing a number of hats. Take some of those hats off and relegate some of your work to a virtual assistant.
A virtual assistant is someone who works remotely but can perform many of the functions you are having to take on yourself. Alleviate some of the workload off of yourself and hire a VA to handle many of the day to day aspects that are keeping you from truly growing your business.
Virtual assistants can handle your bookkeeping, scheduling of appointments, research and reporting; virtually anything can be taken off of your shoulders and assigned to them. And, hiring a VA service can usually be cheaper than hiring a new employee, saving your business money that you can then reinvest in your company in other ways.
These are the three best uses of technology that your small business should take advantage of. Yes, there are any number of apps or smartphones or other pieces of equipment that your business might need. These, however, are the ones that will keep your business successful for the long haul.